HARUHARU WONDER Black Rice Hyaluronic Anti-Wrinkle Serum – a lightweight milky serum for hydration and smoothness
HARUHARU WONDER Black Rice Hyaluronic Anti-Wrinkle Serum is a facial serum with a lightweight milky texture, designed to support skin hydration, a more elastic-looking appearance, and the care of fine lines. Its concept combines the antioxidant-focused benefits of the black rice range with lightweight, emulsion-like comfort: this is not a watery hyaluronic gel, but a gentle, enveloping formula that helps reduce the feeling of dryness and leaves skin looking smoother.
Black rice and a lightweight emulsion in one step
The serum is built around the brand’s signature fermented black rice extract, complemented by hyaluronic acid, adenosine, and antioxidant botanical and ferment-derived ingredients. Lecithin and plant oils give the formula its distinctive milky character, so the product supports more than just a hydrated feel—it also helps leave the skin’s surface feeling softer and more comfortable. One interesting detail: the skin-friendly emulsifier may briefly leave a whitish veil as the serum is spread, which disappears as the product blends into the skin.
- Fermented black rice focus: rice extract and bamboo shoot bark extract add antioxidant properties to the formula and help support the appearance of brighter-looking skin.
- A balance of hydration and comfort: hyaluronic acid, glycerin, beta-glucan, and lightweight emollients without a squalene-like feel help keep the skin hydrated and softer.
- Focus on the appearance of fine lines: adenosine, tocopherol, and Alteromonas ferment extract were selected for a formula focused on smoother, firmer-looking skin.
At first, the serum feels like a lightweight liquid milk, spreads easily, and leaves a hydrating, subtly radiant yet non-heavy finish once absorbed. It fits naturally into a routine after watery products and before moisturizer. This serum will appeal most to those looking not for aggressive actives, but for daily hydration, softness, and the antioxidant-focused benefits of black rice in one lightweight layer.
Usage
After cleansing your face, apply a small amount of HARUHARU WONDER Black Rice Hyaluronic Anti-Wrinkle Serum onto your fingertips and gently press it onto your skin, focusing on areas prone to wrinkles and dryness. Use upward and outward motions to distribute the serum evenly, ensuring it is absorbed thoroughly. Follow with your favorite moisturizer for best results, and use daily, both morning and night, for optimal hydration and anti-aging benefits.
Ingredients
Water, Glycerin, Caprylic/Capric Triglyceride, Camellia Japonica Seed Oil, C12-16 Alcohols, Lecithin, Helianthus Annuus (Sunflower) Seed Oil, Oryza Sativa (Rice) Extract (10000ppm), Phyllostachys Pubescens Shoot Bark Extract (2000ppm), Hyaluronic Acid (2000ppm), Panax Ginseng Root Extract, Aspergillus Ferment, Hydrogenated Lecithin, Cyclodextrin, Sclerotium Gum, Palmitic Acid, Alteromonas Ferment Extract, Usnea Barbata (Lichen) Extract, Zanthoxylum Piperitum Fruit Extract, Pulsatilla Koreana Extract, Beta-Glucan, 1-2-Hexanediol, Glycine Soja (Soybean) Sterols, Behenyl Alcohol, Simmondsia Chinensis (Jojoba) Seed Oil, Glyceryl Stearate, Sodium Phytate, Tocopherol, Adenosine, Phenethyl Alcohol, Butylene Glycol, Alcohol, Lavandula Angustifolia (Lavender) Oil, Linalool, Limonene
The manufacturer is responsible for the product’s ingredients. Due to possible changes, we always recommend checking the ingredient list directly on the packaging.



This product seems to whisper: "You deserve the best." Its minimalist, eco-friendly packaging design symbolizes not just aesthetics but also a commitment to the planet. Isn't it time to align beauty with mindfulness?









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